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Editorial Policy

DecorifyIt > Editorial Policy

At DecorifyIt, we believe that great design starts with trusted advice. Our goal is to give UK homeowners expert-backed tips, renovation insights, and smart styling ideas they can actually use — whether they’re updating a kitchen, choosing paint colours, or rethinking a layout.

This page explains how we create content, why you can trust it, and what goes into keeping everything accurate, up to date, and genuinely helpful.

How We Write Our Articles

All articles on DecorifyIt are written or reviewed by experienced professionals. Our founder, Nyla Thompson, has worked in the home improvement industry for over 15 years, leading real renovation projects across the UK. She holds qualifications in spatial design, energy-efficient interiors, and sustainable renovation practices.

When we create content, we always focus on:

  • First-hand experience — We prioritise insights gained from real-life projects.
  • Clear, actionable advice — Every post is designed to help readers take the next step confidently.
  • UK relevance — From building codes to product availability, our content is created for British homeowners.

We don’t rely on generic information or AI-generated fluff — we aim for content that solves problems and supports real decisions.

Our Accuracy and Fact-Checking Process

We know that trust is built on accuracy. That’s why we:

  • Use official UK sources like GOV.UK, Planning Portal, HSE, and Gas Safe Register where needed.
  • Blend in expert quotes from well-respected publications like Ideal Home, Real Homes, and Homebuilding & Renovating.
  • Double-check building measurements, energy ratings, and safety rules before publishing.

We strive to be transparent. If you see a recommendation or claim, it’s either from a credible source or based on hands-on knowledge.

Keeping Content Updated

Design trends change. Materials evolve. Regulations get revised.

To make sure our advice stays relevant, we routinely update articles every 6 to 12 months — or sooner if we notice something’s out of date.

This helps our readers:

  • Stay informed about new home improvement practices.
  • Avoid costly mistakes due to outdated advice.
  • Get better long-term value from their renovation or DIY investment.

Sponsored Content and Objectivity

We sometimes work with brands or accept sponsored articles, but we never let that affect our editorial integrity.

  • Sponsored posts are clearly labelled.
  • Any link placements follow Google’s guidelines (marked as sponsored or nofollow).
  • We only feature products or brands that align with our values and niche.

If we don’t trust it, we won’t write about it.

About Nyla Thompson

Nyla Thompson, founder of DecorifyIt, is a home improvement strategist, certified interior designer, and sustainability advocate. She studied spatial planning at the New York School of Interior Design and holds certifications in energy-efficient design and eco-conscious building.

“I launched DecorifyIt to help people make smarter, more confident choices about their homes — without feeling overwhelmed by jargon or trends. Everything we share here is shaped by what actually works in UK homes.” – Nyla

Have a Question or Suggestion?

We love hearing from our readers. If you spot something that needs fixing or want to know more about how we work, you can:

Last Updated: July 2025